HERNÁNDEZ
ALONSO
Material Designer
Services
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Brand strategy & positioning
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Visual identity system
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Color, texture & material language
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Collection concept development
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Pattern / print direction
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Material narratives
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Visual research & moodboards
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Creative direction for collections
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Brand identity
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Personal brand identity
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Creative portfolio
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Press / investor / client decks
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Collection lookbooks
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Editorial layouts
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Product presentations
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Website design
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Portfolio platforms
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C.V
CEO & Founder
CUEMÁI
Textile Designer
American Specialized Textiles
Freelance Designer
Software

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Canva

Figma



Alonso Hernández is a Mexican material designer and researcher. He holds a Master’s in Material Futures from Central Saint Martins and works across textile design, brand identity, and digital design.
His material practice develops new applications from local resources and industrial byproducts in collaboration with communities across México. His work has been awarded in Mexico, Poland, Italy, and Dubai.
Me
About
What I Do
I design cultural narratives that take form through matter, identity, and technology.
Background
From México, with a MAMF from Central Saint Martins. I have worked across textile collections, brand systems, and digital design.
My Approach
The future of design is not about creating more, but creating better relationships. I explore the intersection of culture, materials, and sustainability to design systems that restore and endure.
Materials do not begin a project.
Stories do.
Every project is born from meaning.
Featured Work
EXHIBITIONS & AWARDS

Finalist, Green Concept Award, New Materials.
Berlin, Germany
2026

Bronze, A' Design Award, Biomaterials & Ecological Materials Design
Como, Italy
2026

Gold, International Architecture & Design Awards, Textiles & Materials
Krakow, Poland
2026

Winner of the Textile subcategory at Premio Nacional de Diseño, Premio Diseña México,
Mexico City, Mexico
2025

Nominated, What Design Can Do Accelerator.
Amsterdam, Netherlands
2025

ISOLA Design Awards, Material Category
Dubai, United Arab Emirates
2024

Finalist, Hult Prize.
New York, USA.
2023

Winner of Bee2be by Epson 2022, Bee2be by Epson LATAM
Mexico City, Mexico.
2021

Finalist, Premio Nacional de Diseño, Premio Diseña México, Textile subcaetgory
Mexico City, Mexico.
2021
2026
SaloneSatellite, Salone del Mobile.
Milan
2026
Franz Mayer Museum.
Mexico City
2026
Diseño Emergente, ZⓈONAMACO.
Mexico City
2025
"Design is Human", ISOLA Pavilion Winners.
Milan
2024
"Innovation Hub", Future Fabrics Expo.
London
2024
"Material Futures Grad Show 2024", CSM.
London
2024
"Material Lab", OutDoor by ISPO.
Munich
2024
Material Futures, BASE.
Milan
2023
"Model Machines", Lethaby Gallery CSM.
London
2022
"Pabellón 1800", Sabor es Polanco.
Mexico City
2022
"La mirada de México", ZⓈONAMACO Diseño.
Mexico City
















